Gekco
An eco-conscious liquid chalk brand

We partnered with Gekco to create a bold, purpose-driven brand for their innovative, high-performance liquid chalk. Free from resins and thickeners, Gekco’s formula delivers exceptional friction without harming the environment - making it a standout product for climbers who care about sustainability as much as performance.

Founder Ben's passion for creating environmentally safe products was central to the brand story. Every aspect of the identity needed to reflect his commitment to sustainability, while also resonating with a community of enthusiasts who demand both quality and conscience in the gear they use.

Starting from the ground up, we developed a distinctive and impactful look and feel that captured the brand’s clean, modern ethos. The identity was rolled out across all touchpoints - from packaging and digital assets to social content - ensuring Gekco stands out on the shelf and connects authentically with its audience.